Ibiza Superfoods bring a little bit of Ibiza club and beach magic to the supplements world, with their brand of supplements that keep you positively buzzing! Products come in three categories; the Blends, the Basics, and the Juicery. The company was founded in 2013 and is headed by nutritionist Verity Smith.
Ibiza Superfoods The Fit Mix is a powdered supplement that you add to your breakfast or any other food and drink when you wish with the idea of boosting your metabolism and general health. Effects are unlikely to be earth-shattering, but it is not very expensive and you may enjoy the flavour. We would not advise anyone to use it every day because there are concerns associated with kelp supplements but if you enjoy taking supplements and err on the side of alternative medicine you may find that this one is worth a try.
Potential side effects may include headaches, nausea, constipation, allergic reaction, gas, bloating diarrhoea, and drug interactions.
Kelp is often contaminated by pollution so as with eating tinned fish which may have high levels of mercury; you should not take kelp supplements like this every day.
The Fit Mix contains 98.64 mcg of iodine per serving. With the recommended daily allowance of just 110mcg, some people could find that they exceed this figure which could potentially lead to thyroid disorders such as hyperthyroidism or goitre.
Check with your doctor before use if you are taking prescription medication or have an underlying medical condition.
Ibiza Superfoods The Fit Mix is not overly expensive. Buy from the Ibiza Superfoods website and it costs £24.99 for a 200g bag (30 servings).
UK and international shipping are available with prices stated at the point of sale.
You can also buy The Fit Mix from Holland & Barrett for the same price. However, shipping is free on orders over £20.00. Sign up to Holland & Barrett and you can obtain a 5% discount on future orders.
The best price we have seen for The Fit Mix is via Amazon where it is on sale for £21.56 including free UK delivery.
We are not that inspired by Ibiza Superfoods The Fit Mix. This supplement has been created by a nutritional therapist based on some ideas of the metabolism and general health but we cannot see it really doing much for most people. You can’t classify it as a protein powder with only 4g of protein per serving, and although it contains some popular ingredients regarded as healthy, there is not any real evidence that they will have proven benefits upon health and weight loss.
The ingredients information is extremely confusing and we have concerns about the safety of kelp and iodine in supplement form so there are a couple of safety issues as well.
All that said, we can imagine that many people will enjoy taking this supplement, the limited feedback is overriding positive, and we just don’t want to be too harsh on what looks like quite an appealing supplement aimed at improving health. The problem is that we just don’t think it is good enough to approve.
Overall, we do not recommend Ibiza Superfoods The Fit Mix to the Watchdog readers.
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Ibiza Superfoods the Fit Mix is a blend of what the advertising describes as organic superfoods and botanicals, and the idea is that you add it to smoothies, breakfast cereal, yoghurts, or even water in order to obtain a health boost that will promote healthy thyroid function and metabolism.
Ingredients include protein – derived from hemp seeds, wheat grass described as a superfood green, Lucuma, Goji Berries, and Green Tea Extract. The powdered supplement also contains Kelp, a natural source of iodine.
The aim of the mix is to support the metabolism and because iodine is important for thyroid function, and in turn the thyroid gland controls the body’s metabolism, this does make sense. Check out the ingredients section below to find out more.
The Fit Mix is not advertised as a weight loss supplement, but as it is supposed to help support health and fitness, it is much the same thing!
There are three Ibiza Superfood Blends in the range. There is The Detox Mix the Cleanser, this one The Fit Mix the Metaboliser, and the Disco Mix the Energizer.
According to the company information, Ibiza Superfoods was founded in 2103 by nutritionist and world traveller, Verity Smith, with the Superfood Blends designed to support the Ibiza party lifestyle. The brand actually was launched in Ibiza in the summer of 2014, with the powders stocked in the shops and stores on the island.
Today Ibiza Superfoods are available in the UK in Holland & Barrett, and also online from retailers including Amazon. You can also buy directly from the official Ibiza Superfoods website.
It is important to know that Verity Smith is a nutritional therapist, rather than a trained dietician or nutritionist. This sounds very professional but nutritional therapy is firmly in the field of complementary medicine along with reflexologists, crystal healing and similar.
Nutritional therapists look at the nutritional and chemical imbalances in the belief that they cause ill health. This of course makes total sense and we are not criticising Verity Smith in any way, but anyone can call themselves a nutritional therapist and many are known for promoting colonic irrigation, detox supplements, and other questionable practices.
According to the NHS, Nutritional therapists “do not use the evidence in a robust fashion and advice is most often based on personal opinion or belief.”
As the NHS says,
“Anyone can call themselves a Nutritionist, a Nutritional Therapist, a Clinical Nutritionist or a Diet Expert. They are not permitted by law to call themselves dieticians.” Source
According to Verity, the founder of the company, the Fit Mix is,
“A synergistic blend of organic grasses, seaweeds, roots and berries carefully selected to boost nutrition naturally. Bursting with antioxidants and minerals to promote healthy thyroid function and support metabolism.”
The three key features:
“Ibiza Superfoods’ Fit Mix is a premium blend of organic superfoods and botanicals. It is a great source of Iodine (33% of the recommended intake to be exact) – contributing to healthy thyroid function. Our Fit Mix also contains polyphenols from green tea extract which help to support healthy weight management.”
Designed to take the fuss and faff out of that morning smoothie, The Fit Mix is a nourishing organic blend of botanicals and superfoods. Positively buzzing!
We are not quite sure what this supplement is supposed to do, so it is difficult to say whether or not it works!
However, as a general health supplement it looks OK and who knows, you may find that this superfood blend gives your energy levels a lift. You may also find that you enjoy the flavour.
Our main concerns about it relate to the kelp content. The recommended daily allowance of iodine is just 150mcg a day, so taking this supplement may have an effect upon the thyroid gland and potentially could lead to hyperthyroidism.
In addition, Kelp can contain contaminants. A test carried out by the FDA in 2007 found that 8 out of 9 kelp supplements contained detectable quantities of arsenic higher than the Food and Drug Administration tolerance level of 0.5 to 2 parts per million for certain food products. Source
Serving size is equal to 1 x 6g serving (1 tablespoon). The ingredients profile is hard to decipher because most of the ingredient info is based on 100g, so we are tearing our hair out here!
Provided information per 6g serving:
The Fit Mix may cause side effects. These may include:
Not suitable for individuals under 18. Avoid if you are pregnant or breast feeding. Do not take if you have health issues relating to your thyroid gland. Speak to your doctor before using if you are taking prescription medication or have an underlying health condition.
We could find only a few reviews for The Fit Mix and these were on the Holland and Barrett website. All are positive.
Good value product- 30 servings per pack. Noticed a difference in energy and it doesn’t contain stevia and those fruit flavours. All organic- definitely recommend!
I use fit mix daily in a banana, avocado or fruit almond milk shake. It’s easy to use and tastes good. It’s ideal before a yoga session to give me good nourishment without a full up feeling. I especially like that it’s organic and no added sugar.
Very happy I bought this product it really helps with weight management and I feel so fit and healthy too knowing that Ibiza Superfoods only use pure good ingredients .Love it and so happy I found this unique product.
You can buy The Fit Mix directly from the Ibiza Superfoods website. The company offer worldwide shipping, so this supplement is available to customers outside the UK and Ibiza!
UK customers can buy on the High Street from Holland & Barrett or via the online store. You can also buy The Fit Mix via Amazon UK.
|Clinically Proven Ingredients|
|Side Effect Free|
|Positive Customer Reviews|
Disclaimer: Our reviews and investigations are based on extensive research from the information publicly available to us and consumers at the time of first publishing the post. Information is based on our personal opinion and whilst we endeavour to ensure information is up-to-date, manufacturers do from time to time change their products and future research may disagree with our findings. If you feel any of the information is inaccurate, please contact us and we will review the information provided.